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  • Yiheng Zhao; Yang Yuhong
    978-981-96-0037-3
    2025
    Edition 1
    • Is the first of its kind to call attention to the necessary breakthrough in order to build a cultural semiotics
    • Serves as the first attempt to systematically advancing new concepts on such important issues as cultural markedness
    • Makes a careful distinction between lies and fictionality which results in serious problems on the truthful of semiosis

    €220

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