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  • Measurements, Evaluations, and Applications of Attractiveness
    Michiko Ohkura
    978-981-13-7964-2
    2019
    Edition 1
    • Proposes methodologies for systematic measurement of perception of kawaii using virtual reality and biological signals
    • First English-language book on kawaii engineering
    • Discusses the effectiveness of kawaii engineering for designing industrial products and services

    €340

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