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eBook: Brand Evolution
978-3-8349-6913-2
2011, Edition 1
Subjects: Marketing
Moderne Markenführung im digitalen Zeitalter
Elke Theobald; Tom Alby; Philipp T. Haisch; Alexander Dragan; Robert Blahudka; Dietmar Bottler; Danny Buddenberg; Christian Daul; Anna Dietrich; Wolfgang Fuchs; Brigitte Gaiser; Annika Häuser; Claus Hammer; Katrin Hassenstein; Sarah-Maria Hau; Wolfgang Henseler; Imke Hillebrecht; Daniel Hoffmann; Boris Lakowski; Richard Linxweiler; Paul Marsden; Jens Jochen Martin; Daniel Meyer; Dieter Pflaum; Albert Pusch; Frank Reese; Franco Rota; Alexandra Siegle; Klaus-Jürgen Schilling; Holger Schneider; Jasmin Schüpferling; Sonja Schulze; Wieland Stolzenburg; Edwin Teiber; Jana Ullsperger; Elke Vorndran; Nadine Walter; Thomas Zimmermann

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