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  • Kundenwünsche erforschen, Zielgruppen identifizieren, innovative Produkte entwickeln
    Ruth Fleuchaus; Ellen Bezner; René Arnold; Grégory Bressolles; Don Cyr; Kornelia Doren; Eleftherios H. Drosinos; Francois Durrieu; Sabine Ernest-Hahn; Armin Gemmrich; Stefan Großauer; Jürgen H. Kagelmann; Martin Kern; Ulrich Lachmann; Gerald Lang; Wilhelm Lerner; Isabel Lupold; Antonio De Mitri; Pierre Del Moral; Simone Müller; Noelene Orsolini; Ulrich Orth; Siegfried Pöchtrager; Roger Saunders; Heinz Urben; Franz-Josef Vollherbst
    978-3-8349-6450-2
    2011
    Edition 1
    • Weinmarketing-Forschung für die Praxis

    €406

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