Skip to main content

License single eBooks

Your results

Search and filter

Showing 1 - 1 of 1
0 eBooks €0

  • Understanding Customer Behavior - Knowledge and Inspiration
    Sebastian Oetzel; Andreas Luppold
    978-3-658-44799-1
    2024
    Edition 1
    • Understanding the Hidden Processes in Purchase Decisions (Shopper Perspective instead of Consumer Perspective)
    • A Collection of Scientifically Studied Effects on Purchase Decision
    • Large Number of Case Examples - Presented in an Entertaining, Understandable, and Concise Manner, with Practical Tips

    €150

Is this helpful?

Survey

Survey to collect feedback on the helpfulness of this page.

Survey

Survey to collect feedback on the helpfulness of this page.