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  • Auswirkungen von Marketing 4.0
    Jan Lies
    978-3-658-17365-4
    2017
    Edition 1
    • Erläutert die digitale Transformation des Mittelstands
    • Präsentiert einen angepassten Kommunikations-Mix
    • Beschreibt die Entwicklung von Marketing 1.0 bis Marketing 4.0
    • Includes supplementary material: sn.pub/extras
    • Includes supplementary material: sn.pub/extras
    €23 €21
    10% OFF

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