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Einführung in die Medienwirtschaftslehre

Christoph Zydorek

978-3-658-14217-9

2017
Edition 2
- Einführender Überblick über die zentralen medienökonomischen Themen
- Konzipiert in 14 Kapiteln, die jeweils eine Lehreinheit für zwei Semesterwochenstunden beinhalten
- Für Studierende im Medienumfeld: Technik/Informatik, Design, Medienökonomie
- Includes supplementary material: sn.pub/extras
€279 €251
10% OFF

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