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  • Jiazhen Huo; Zhisheng Hong
    978-3-642-34497-8
    2013
    Edition 1
    • A profound and logical system to illustrate service science connotation Introducing soft elements such as service vision and entrepreneurship into service science
    • Merging foundational theories and applied knowledge
    • Abundant cases of China’s successful service enterprises
    • Introduction of the most important service industries in China
    • Includes supplementary material: sn.pub/extras
    €280 €252
    10% OFF

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