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Technology Roadmapping for Strategy and Innovation

Charting the Route to Success

Martin Moehrle; Ralf Isenmann; Robert Phaal

978-3-642-33923-3

2013
Edition 1
- Contains papers by leading European, American and Asian experts
- Provides orientation regarding different methods of technology roadmapping and their interconnections
- Supplies readers with a compilation of the most important submethods
- Embeds and links technology roadmapping in the framework of management research
€439 €395
10% OFF

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