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  • Jens Ornbo; Claus Sneppen; Peter Franklin Würtz
    978-3-540-78713-6
    2008
    Edition 1
    • Must-read for managers and organizations on powerful communication and marketing
    • International case studies show how to give corporate values and messages substance
    • Helps architecting corporate communication at every real-life touch point
    • Includes supplementary material: sn.pub/extras

    €100

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