Skip to main content

License single eBooks

Your results

Search and filter

Showing 1 - 1 of 1
0 eBooks €0

  • Philip Kotler; I. Michi; Waldemar Pfoertsch
    978-3-540-44729-0
    2006
    Edition 1
    • Offers strategies for a successful development of branding concepts for business markets
    • Explains the benefits and the value a business, product or service provides to industrial customers
    • Provides best practices and hands-on advice for B2B brand management
    • Includes supplementary material: sn.pub/extras

    €110

Is this helpful?

Survey

Survey to collect feedback on the helpfulness of this page.

Survey

Survey to collect feedback on the helpfulness of this page.