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  • Common Expectations and Diverse Realities
    Wojciech Piotrowicz; Richard Cuthbertson
    978-3-319-98273-1
    2019
    Edition 1
    • Presents the first research-based book on omnichannel retailing
    • Takes an international approach from various regions and markets to understand this new trend in retailing
    • Features contributions by experienced authors studying a wide coverage of industries in the retail sector

    €280

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