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  • Unleash the Power of Influencer Marketing to Accelerate Your Global Business
    Joel Backaler; Peter Shankman
    978-3-319-78396-3
    2018
    Edition 1
    • Offers practical guidance on how to incorporate influencers into international marketing strategy
    • Contains interviews with top influencers and marketing executives from across the globe
    • Features in-depth case studies of successful and less successful influencer campaigns

    €66

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