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Influence and Contagion in Real-World Social NetworksSune Lehmann; Yong-Yeol Ahn978-3-319-77332-22018 Edition 1- Contains for the first time in a single volume, chapters that take the reader from novice to expert on spreading processes in social systems
- Uniquely emphasizes a data-driven approach to the problem of complex contagion
- Includes numerous chapters on spreading in systems ranging from online social networks to large-scale measurements of face-to-face interactions
€320 €28810% OFF