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  • An Introduction to the Methodology and its Applications
    Bhimasankaram Pochiraju; Sridhar Seshadri
    978-3-319-68837-4
    2019
    Edition 1
    • Offers a comprehensive introductory approach to business analytics that includes an emphasis on big data handling, applications in different verticals and case studies
    • Highlights big data handling, applications of analytics in different verticals, and real life case studies
    • Includes exercises for each chapter and downloadable use cases for students and professionals to practice and test the analytics tools
    • Request lecturer material: sn.pub/lecturer-material

    €419

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