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  • Peter S. H. Leeflang; Jaap E. Wieringa; Tammo H.A Bijmolt; Koen H. Pauwels
    978-3-319-53469-5
    2017
    Edition 1
    • Explores various advanced techniques to modeling markets, including spatial models, game theoretic models, and Bayesian estimation models
    • Includes numerous examples of applications and software
    • Featuring contributions from top authors in the field
    €679 €611
    10% OFF

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