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  • How to assess business models and measure value in a digital world
    Francisco J. López Lubián; José Esteves
    978-3-319-51750-6
    2017
    Edition 1
    • Examination of one of the hardest and least understood aspects of business valuation – the intangible potential of digital business
    • Looks not just at tech start ups but also traditional businesses transforming into digital hybrids
    • Cross over between finance and business
    €70 €63
    10% OFF

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