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  • Concepts and Methods
    Zheng Xiang; Daniel R. Fesenmaier
    978-3-319-44263-1
    2017
    Edition 1
    • Presents cutting-edge research on the development of analytics in travel and tourism
    • Introduces new conceptual frameworks and measurement tools
    • Includes several relevant case studies for the application of big data analytics in tourism and hospitality
    • Includes supplementary material: sn.pub/extras

    €439

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