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  • Creating and Managing Sustainable Value Across the Organization
    Emmanuelle Rigaud-Lacresse; Fabrizio Maria Pini
    978-3-319-41727-1
    2017
    Edition 1
    • Moving from conceptualisation to distribution of luxury products and services, the book provides an integrated approach to the full value chain
    • Provides a comprehensive approach to the management and evaluation of luxury intangible assets
    • Includes case studies and real life examples of leading global and emerging luxury companies
    €220 €198
    10% OFF

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