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  • The Successful Transformation to Automated, Data-Driven Marketing in Real-Time
    Oliver Busch
    978-3-319-25023-6
    2016
    Edition 1
    • One of the first detailed books on the trending topic of digital marketing ?
    • Offers implementation oriented guidance for advertisers, media sales and media consultants
    • Provides a comprehensive understanding for the advertising eco-system as a whole
    • Contributions from well-known internet thought-leaders and experts of digital economy

    €120

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