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  • Understanding the City as a Strategic Resource
    Alexander Gutzmer
    978-3-319-24624-6
    2016
    Edition 1
    • Demonstrates how the contemporary city can be seen – and used – as a resource for corporate innovation
    • Combines management thinking with urban theory and the sociology of networks
    • Presents case studies on companies, such as Audi, Ikea and Siemens, building urban innovation networks
    €100 €90
    10% OFF

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