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  • Proceedings of the 1993 Minority Marketing Congress
    Robert L. King
    978-3-319-17386-3
    2015
    Edition 1
    • Includes the full proceedings of the 1993 Minority Marketing Congress
    • Includes contributions related to customer behavior, advertising and promotion
    • Provides a variety of quality research in the field of minority marketing
    €180 €162
    10% OFF

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