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  • Yeunjae Lee; Jo-Yun Li; Weiting Tao
    978-3-032-13222-2
    2026
    Edition 1
    • Provides up-to-date knowledge of CSA research and practice for scholars/educators/students of strategic communication
    • Presents strategic guidelines of effective and ethical approaches of CSA with a wide range of relevant topics
    • Includes a brief case study of CSA initiatives based on real examples in each chapter for practical insights

    €140

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