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  • Why the Future of Sports Is Entertainment
    Sascha L. Schmidt
    978-3-032-08538-2
    2026
    Edition 1
    • Examines the transformation of professional sports into an entertainment-driven platform economy
    • Shows how sports organizations secure relevance and revenue against declining income streams
    • Combines global case studies and expert insights into a playbook for the future of sports

    €120

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