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  • Examining Critical Aspects of Marketing and their Implications for Societal Well-being
    Nimet Uray; Meltem Kiygi-Calli; Petek Tosun
    978-3-032-08423-1
    2026
    Edition 1
    • Provides a comprehensive examination of the societal impacts of marketing strategies
    • Considers different aspects of marketing and their interactions with society
    • Includes real-world examples to illustrate key concepts and generate practical insights

    €360

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