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United Nations Sustainable Development Goals (SDGs)
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Technology, Consumer Autonomy and Recuperative MarketingPawan Kumar; Sumesh Singh Dadwal; Sanjay Modi; Arsalan Mujahid Ghouri; Hamid Jahankhani978-3-031-94946-32025 Edition 1- Incorporates insights from marketing, technologies, AI, psychology, ethics, and sociology
- Addresses contemporary issues like digital marketing, advertising, data privacy and sustainable and recuperative agenda
- Provides practical and proactive advice for consumers and marketers
€280 €25210% OFF