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  • Heather O'Brien
    978-3-031-80916-3
    2025
    Edition 1
    • Explains the theoretical underpinnings of user engagement, providing readers with a thorough understanding of the topic
    • Presents methodology and strategies that have applications for a variety of fields in academia and industry
    • Incorporates recent user engagement research studies to provide up-to-date coverage of the subject

    €80

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