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  • An Introduction to the Multisensory Nature of Retail Stores
    Arto Lindblom
    978-3-031-47515-3
    2023
    Edition 1
    • Ideal supplementary reading for any course on retailing
    • Offers analysis of an extensive range of research, explaining key findings in clear language
    • Offers fresh and insightful examples from the field of retailing

    €419

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