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United Nations Sustainable Development Goals (SDGs)
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Strategies to Measure and Maximize ProfitabilityV. Kumar978-3-031-43296-52024 Edition 2- Provides in-depth knowledge about customer engagement strategies a firm can use to maximize profitability from customers
- Develops a framework that includes the multidimensional aspects of customer engagement
- Proposes several new concepts and methodologies to measure customer engagement
€74 €6710% OFF