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  • Andrew Lim
    978-3-031-15332-7
    2022
    Edition 1
    • Explores how advocacy groups can support official public diplomacy and nation branding activities
    • Highlights how political marketing can be used outside of domestic party politics and elections by a range of actors
    • Advances knowledge at the intersection of political marketing, advocacy, public diplomacy and nation branding
    €90 €81
    10% OFF

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