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  • Public Relations and Brand Communication Perspectives
    Ogechi Adeola; Paul Katuse; Kojo Kakra Twum
    978-3-031-07293-2
    2022
    Edition 1
    • Authored by leading experts in public sector marketing in Africa
    • Explores the ethical issues in public sector PR
    • Reveals how brand communication can enhance the image and reputation of a public sector organization

    €180

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