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United Nations Sustainable Development Goals (SDGs)
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Marketing mit mehr Verantwortung und Nachhaltigkeit – Konzeption und UmsetzungPhilip Kotler; Waldemar Pförtsch; Uwe Sponholz978-3-030-91867-52022 Edition 1- Geschrieben von Vordenkern des Marketings
- Das empathische Interesse an Menschen als Kern der Marketingstrategie – Marketing von Menschen für Menschen
- Erschließt die Chancen von Design Thinking, Service-Dominant Logic und digitaler Transformation
€234 €21110% OFF