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  • Critical Perspectives on Children’s Consumer Culture
    Rebecca C. Hains; Nancy A. Jennings
    978-3-030-62881-9
    2021
    Edition 1
    • Addresses a crucial gap in scholarship by offering a rich critical perspective on a variety of toys, brands, and marketing techniques.
    • Explores our understandings of adults’ expectations of children and of broader societal norms into which children are being socialized.
    • Includes key suggestions and points for consideration of relevance to those working in the marketing field.

    €160

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