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  • Jamie Gillies; Vincent Raynauld; André Turcotte
    978-3-030-50281-2
    2021
    Edition 1
    • The first book to examine a Canadian election exclusively through a political marketing framework
    • Looks at political communication in a social media world and its consequences for political marketing
    • Analyses the growing importance of dynamics of generational succession among the Canadian political leadership

    €100

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