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  • Otto Eibl; Miloš Gregor
    978-3-030-27693-5
    2019
    Edition 1
    • Explores political marketing in the 'new' European democracies
    • Captures the unique features that marked electoral campaigns in each of the countries examined
    • Employs a comparative approach on regional and sub-regional levels
    €240 €216
    10% OFF

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