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  • Collaborative Solutions to Wicked Business and Societal Problems
    Ann Majchrzak; Arvind Malhotra
    978-3-030-25557-2
    2020
    Edition 1
    • Demonstrates how innovative and useful solutions can be generated by crowds of people who spend only minutes, receive minimal financial incentives, use relatively simple technology platforms and have little in common with each other
    • Examines how to encourage knowledge sharing without creating apprehension of losing intellectual property
    • Offers a new approach to engage crowds of diverse people in solving the big problems of a company, a neighbourhood, or a society.

    €70

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