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  • Reflections on the Contributions of Joseph F. Hair, Jr. to Marketing and Business Research
    Barry J. Babin; Marko Sarstedt
    978-3-030-06031-2
    2019
    Edition 1
    • Provides first-hand reports on guiding business PhDs and faculty on how to systematically advance their careers
    • Offers unique insights into the factors driving the success of textbooks and academic articles in management research
    • Shows how to successfully mentor PhD students and young faculty
    €260 €234
    10% OFF

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