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  • Consumer Behaviour in Online Environments
    Rosy Boardman; Marta Blazquez; Claudia E. Henninger; Daniella Ryding
    978-3-030-03617-1
    2019
    Edition 1
    • Fills a gap in the market by exploring the relevance of social commerce beyond social media and e-commerce
    • Includes a Foreword by Victoria Magrath, creator of fashion blog Inthefrow
    • Offers 12 real-life applications of social commerce
    €320 €288
    10% OFF

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