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  • Creating the Ultimate Customer Experience
    Wided Batat
    978-3-030-01671-5
    2019
    Edition 1
    • Provides marketers and luxury brand managers with an applied and operational vision of customer experience with luxury brands
    • Presents new luxury marketing strategy based on consumer experience
    • Features case studies and interview from international luxury brands such as Dior, Burberry, Louis Vuitton and Porsche

    €170

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