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  • Create Versatile and Powerful Marketing and Advertising Campaigns
    Bart Weller; Lori Calcott
    978-1-4302-4015-0
    2012
    Edition 1
    • Aims to be the first Adwords and AdSense book to detail the APIs and show developers how to integrate the various platform components into their site. Also covers cutting edge-technology like AdMob
    • Detailed coverage for business users and developers alike—fully explores all aspects of creating successful advertising campaigns, from account creation, campaign optimization, reporting, API development, and more
    • Google AdWords, AdSense and related technologies are the primary web-based search engine marketing tools available, used by millions
    €88 €79
    10% OFF

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