"eBook ISBN","Title","Subtitle","Authors/editors","Copyright year","Edition","DOI","Price (EUR)","Additional info"
"978-3-663-01519-2","Individualisierung als strategische Option der Marktbearbeitung","Determinanten und Erfolgswirkungen kundenindividueller Marketingkonzepte","Volker G. Hildebrand",1997,"1","https://doi.org/10.1007/978-3-663-01519-2",437,""