"eBook ISBN","Title","Subtitle","Authors/editors","Copyright year","Edition","DOI","Price (EUR)","Additional info"
"978-3-658-48068-4","Marken in der Zeitenwende","Herausforderungen und Chancen der strategischen Markenführung in Zeiten des permanenten Wandels","Daniel Neye; Joachim Bongard",2025,"1","https://doi.org/10.1007/978-3-658-48068-4",164,""