"eBook ISBN","Title","Subtitle","Authors/editors","Copyright year","Edition","DOI","Price (EUR)","Additional info"
"978-3-658-20063-3","Identitätsbasierte Markenführung","Grundlagen - Strategie - Umsetzung - Controlling","Christoph Burmann; Tilo Halaszovich; Michael Schade; Rico Piehler",2018,"3","https://doi.org/10.1007/978-3-658-20063-3",328,""