"eBook ISBN","Title","Subtitle","Authors/editors","Copyright year","Edition","DOI","Price (EUR)","Additional info"
"978-3-658-01732-3","Effectiveness of Online Marketing Campaigns","An Investigation into Online Multichannel and Search Engine Advertising","Sebastian Klapdor",2013,"1","https://doi.org/10.1007/978-3-658-01732-3",100,""
