"eBook ISBN","Title","Subtitle","Authors/editors","Copyright year","Edition","DOI","Price (EUR)","Additional info"
"978-3-322-92976-1","Markenmanagement","Grundfragen der identitätsorientierten Markenführung","Heribert Meffert; Christoph Burmann; Martin Koers",2002,"1","https://doi.org/10.1007/978-3-322-92976-1",449,""