"eBook ISBN","Title","Subtitle","Authors/editors","Copyright year","Edition","DOI","Price (EUR)","Additional info"
"978-3-322-81414-2","Retail Branding und Integriertes Handelsmarketing","Eine verhaltenswissenschaftliche und wettbewerbsstrategische Analyse","Dirk Morschett",2002,"1","https://doi.org/10.1007/978-3-322-81414-2",181,""