"eBook ISBN","Title","Subtitle","Authors/editors","Copyright year","Edition","DOI","Price (EUR)","Additional info"
"978-3-319-24184-5","Looking Forward, Looking Back: Drawing on the Past to Shape the Future of Marketing","Proceedings of the 2013 World Marketing Congress","Colin Campbell; Junzhao (Jonathon) Ma",2016,"1","https://doi.org/10.1007/978-3-319-24184-5",400,""